CX Blog

3 pointers to become a customer experience champion

Written by: Kushal Dev | Co-founder, Customer Guru

The idea behind a successful customer experience program is to create a customer-centric organization where all the departments work towards a common goal of improving customer satisfaction, both internal and external. A non-customer-focused organization moving to a customer-centric one is a huge shift in culture and processes. There are 3 key things which need to be considered to ensure this shift is smooth and successful.

The idea is to make small changes in direction which matter most, analyze its impact, and iterate. Real results are the best measure of the success of an initiative.

Please leave in your comments, thoughts, and ideas on how you would do it differently.

Reach Kushal at

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